This past Thursday night, amid swirling speculation regarding a shooting at Brown University, the network's Kaitlan Collins posted on social media, noting the confusion and pointing viewers to her channel's 9pm newscast.
Even though it is by no means a flawless news source, her message resonated for a lot of people. It stands as one of the outlets where there exists grounded and largely dependable reporting – particularly during crises like the one developing near a New Hampshire storage facility.
A Vulnerable State Amid a Corporate Battle
Yet CNN, now 45 years old, finds itself in a uncertain position as two massive media conglomerates compete for ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the fate of CNN has been drawn into a high-stakes game of business acquisition, not as a question of what helps the news-consuming public.
“This represents another instance of the fundamental flaws with roots in decades of governmental choices,” said Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the University of Pennsylvania.
The speculation about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a broader point.
“It is often framed as a corporate drama with powerful individuals as the protagonists, but there is hardly any discussion of the public interest,” Pickard added.
The Additional Element: Political Influence
The network's predicament is further muddied by Donald Trump’s views about a network he has long portrayed as perhaps his chief “fake news” adversary.
Think back to the shouts of “CNN sucks!” at his rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in White House briefings.
Trump now says that CNN needs new ownership. Many see this as a desire for ownership that will insulate him from criticism and scrutiny. That is one reason why he appears to support Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to prefer that bidder more. For one thing, it is controlled by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently installed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the top editor of that storied news network.
An Outcome of Continued Instability
It is important to note, if Netflix wins, CNN and other cable outlets would first be carved out into a standalone company. Such a move could be a welcome development to many at the network, but it’s not exactly a secure position. That arrangement could position CNN for yet another acquisition. There is no finish line.
In the view of Timothy Wu, a lot of this is illegal, anyway. The prominent critic of big tech’s dominance wrote recently that competition laws should block both deals.
“Each proposed deal would be harmful to the country, and both should be opposed by anti-trust authorities,” Wu argued.
The Bigger Problem and a Path Forward
Whatever happens with this particular battle, the underlying crisis remains.
“What we have now is a highly structure that undermines democracy, but we shouldn’t give in to the belief that change is impossible,” Pickard emphasized. Regulatory choices – dating back to the 1930s and 1940s – helped to build this overly commercial monster, and new policy decisions can fix it.
Will that happen in an era where the head of the FCC won’t even affirm that the agency is independent? Change is a distant prospect now, but that doesn’t mean it will not happen in the future.
Measures that bolster independent news organizations, bolster local journalism, finance public media, and prohibit the concentration of media power in very few hands are within reach – they are necessary for a healthy democracy.
In the world of media ownership, larger is not superior. And news organizations like CNN must not be tools in the newest merger game.